ImagePRO™ -The first longitudinal panel of over 600 U.S. hospital-based imaging directors and managers.

The imagePRO™ Panel:

• Represents an estimated 25% of the U.S. hospital diagnostic imaging purchasing power and provides highly accurate information that is calibrated to this market
• Each imagePRO™ member is fully credentialed and profiled to ensure that their opinions are trustworthy
• Manufacturers and service providers can utilize the expertise of imagePRO™ to acquire powerful Voice of Customer (VOC) feedback

Key Benefits of :

• Predict the success of a product and likelihood of market acceptance
• Choose the optimal price for the product that will meet customers' needs
• Understand the brand's position in the marketplace relative to competitors
• Launch your custom research survey and receive the results both quickly and inexpensively

Who Should use :

• Product Managers who need affordable and accurate feedback on specific product features, perceived user benefits and promotional messaging
• Marketing Research Managers who need reliable quantitative data to guide pricing and product roadmap decisions
• Brand Managers who need perceptual mapping to assess brand awareness or positioning and to accurately measure customer satisfaction